Overview

Exhibition:

Cairo ICT is the International Telecom, Information Technology & Media Trade Fair and Forum. It is undeniably the most established technology showcase and meeting point for the ICT industry in Middle East & Africa

Client:

A global leader that has evolved from a local manufacturer of electrical products into an integrated infrastructure solutions provider; with over 18,000 employees and with recorded revenues of more than USD 4.8 billion in 2022. We Operate in five key business sectors: Wire, Cable & Accessories, Electrical Products, Engineering & Construction, Digital Solutions, and Infrastructure Investments. With a strong presence in 19 different countries, 31 production facilities spread across African and Asian countries including Egypt, Algeria, KSA, Qatar, Indonesia, Pakistan, and Tanzania. We export a wide range of high-end products to over 110 countries worldwide. At the heart of our approach is an all-in-one integrated Engineering, Procurement & Construction (EPC) service, enabling us to deliver the most complex turnkey projects on time and with the highest efficienct

Role

Develops a concept for the stand, offering couple of designs, amending on the chosen design according to client requests, building the stand, install and dismantling the stand on-site

Challenge

Balancing intricate stand designs and logistical demands for a seamless exhibition presence amidst diverse industry showcases.

Solution

Strategic planning, adaptable stand designs, and meticulous on-site execution ensure a standout display, showcasing Elsewedy Electric's multifaceted capabilities and global reach.