Overview

Exhibition:

Cairo ICT serves as the ultimate platform for innovation in the ICT industry, uniting global tech leaders, innovators, and businesses. It is a pivotal meeting point for transformative ideas across the Middle East & Africa.

Client:

eFinance for Digital Operations leads Egypt’s digital transformation with unparalleled expertise in government digitization projects. As the sole processor and settler of state budget payments and collections, eFinance is a cornerstone of Egypt’s economic modernization.

Role

• Developed a bespoke concept for the stand, reflecting eFinance’s role in digital transformation.

• Presented multiple design iterations based on client feedback.

• Executed the stand’s construction, installation, and dismantling with precision and efficiency.

Challenge

• Designing a booth that effectively showcased eFinance’s leadership in digital government operations.

• Incorporating interactive displays to educate and engage visitors about their complex services.

• Meeting tight deadlines without compromising the quality or functionality of the stand.

Solution

• Created a visually impactful booth design, integrating digital elements to represent eFinance’s cutting-edge operations.

• Highlighted their key achievements and services through interactive touchscreens and data visualization.

• Ensured a seamless execution process, delivering the stand on time and exceeding client expectations.